Make every effort to achieve a "breakthrough success" at the beginning of the new year

In the new year, we must forge ahead with determination. Just after the Lunar New Year holiday, the factory area of Yancheng Laier Heating Technology Co., Ltd. was already bustling with activity. All the employees quickly shifted from the "holiday mode" to the "battle mode", with full energy, and threw themselves into the work of the new year, making every effort to seize the start of the year and strive to achieve a "first-quarter success".

On the eighth day of the first lunar month (or the actual start date), Yancheng Laier Heating Technology Co., Ltd. officially sounded the "assembly call" for the new year's start. In the early morning, the company's management team was already waiting at the factory gate, greeting each returning employee and presenting them with warm "start-up red envelopes" along with New Year greetings. At the subsequent "first New Year meeting", the company's general manager (or the person in charge) delivered a mobilization speech, emphasizing: "The start of the year affects the overall situation, and the beginning determines the future. In the new year, we must show the spirit of 'starting as sprinting, starting as a decisive battle', with a fighting attitude to seize time and opportunities, ensuring that all work starts quickly and progresses efficiently."

Entering the production workshop of Laier Heating, the machines are roaring continuously, and the automated winding equipment is running at high speed. The workers are skillfully operating on the assembly line, and each batch of high-quality electric heating tubes is formed in their hands. The red banner hanging in the workshop, which reads "Focus on Quality, Ensure Delivery, Accelerate Start-up", stands out particularly prominently.

According to the production department head, due to the large number of orders accumulated before the New Year and the sharp increase in inquiries from new customers after the holiday, the production pressure is considerable. "But everyone has put in their best effort. All production lines are operating at full capacity. We are confident that we can deliver the products to our customers with quality and quantity guaranteed in the first quarter."

At the beginning of the new year, Laier Heating not only made all-out efforts on the production front, but also fully exerted its strength in the market and research and development sectors:

1. Market expansion "continues without pause": The sales team is divided into multiple groups and travels to the core markets in Jiangsu, Zhejiang, Shanghai and the Pearl River Delta, visiting key customers, exploring potential demands, and actively expanding domestic and international trade channels.
2. Technological research and development "provides support and empowerment": In the R&D laboratory, technicians are conducting final performance tests on the new energy-saving and explosion-proof electric heating devices. This year, the company will focus on developing new energy-powered heating systems and high-precision temperature control technologies, aiming to seize the new market opportunities through technological innovation.
3. Safe production "provides protection": The safety and environment protection department promptly organized the "first-class safety training for the start of work", conducting comprehensive "health checks" on all power lines and production equipment in the factory, firmly building a safety barrier, and eliminating concerns after the all-out sprint.

The year 2026 is a crucial year for the company to achieve capacity upgrading and brand breakthrough. Standing at a new starting point, all the staff of Yancheng Laier Heating Technology Co., Ltd. are working with the vigor of dragons leaping and tigers roaring, and at an unceasing pace, converting the "construction plans" in their hands into the "real scenes" on the ground.

In the new year, Laier Heating will continue to uphold the principle of "craftsmanship creates excellence, integrity wins the market", using thermal energy to warm people's lives and defining value with quality. It will work hand in hand with global customers and jointly ignite the prosperous new journey of 2026!